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June 15, 2009
The Value Equation...
 
 


There is a simple mathematical equation I use when determining the value of something:
 
Value = Benefit / Cost   
 
Creating more value can be accomplished by adding benefit or by lowering the cost...
 
Maximizing value happens when you have the combination of a high benefit added to a low cost.
 
Take a moment and think about what benefits you can add to your products and/or services to maximize your value to your customers...
 
Remember most people want VALUE...not necessarily the lowest cost...
 
Once again...thank you very much for your support of OptiFuse...and please let us know how we can add value to you...



Jim Kalb
President
OptiFuse
jimk@optifuse.com

 

 
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